Apple market the iPod and iTunes singly , however if they were to bundle the both(prenominal) of these products together then they would be able to market the hellion products as if they were one , and they could choose any value they valued . Competition in the digital entertainment market is ferocious , and as much(prenominal) , Apple have to limit the cost of the iPod and iTunes bundle , as well as market iTunes as an application that can be used to purchase digital entertainment legallyIf Apple s marketing department chose to link iTunes and the iPod so that they can only be used exclusively with separately other then they could price the technology any embrasure they wanted . If other melody management software could be used on the iPod hardware then there would be two distinct markets for Apple to exploit .
Apple does not have a monopoly on the digital music agent market , however , if they did they should not be allowed to bundle the music management software into the package , as the consumer has little vision when it comes to choosing the music management software . This is very similar to the slur involving Microsoft and the web browser bundle debate . Microsoft definitely has a monopoly everywhere the alkali PC market , and as such was pack Internet Explorer as Windows default meshing browser . This bundle was found to be more high-ticket(prenominal) than was delightful , as well as enabling Microsoft to o mit the browser market as well as the home ! operational system market . As...If you want to get a unspoilt essay, order it on our website: BestEssayCheap.com
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